LL - WOW and Value Statements

A company's efforts toward its customers can be measured by how much customers are valued and appreciated!

Engaging with customers and demonstrating that you value and appreciate their business is a proactive strategy. It makes them feel important - because they ARE important to us.

Making a value statement during each and every transaction is important regardless of if you are interacting with a new customer or someone who has purchased before.

Expressing Value/Appreciation to our customers can impact:

Customer happiness/satisfaction
Customer loyalty
Customer retention

Moving forward, in order for a phone call, email, or chat (or SMS/Messenger) to be considered a WOW transaction, it should contain a value/appreciation statement.

The value statement is required in addition to “thanking” the customer for contacting at the start and finish of your call or email, or saying “we appreciate you letting us know”, etc.

Examples of Value/ Appreciation Statement:

"We truly appreciate you choosing to do business with us (Brand)..."
"We sincerely value your business and appreciate you choosing Sun Coast to be part of your health journey..."
“We really appreciate you being a repeat customer”
“We highly value you choosing (PRODUCT) over competitors again and again”
“We value you.”
“We appreciate you.”
“Thank you for your support. We truly appreciate your business”.
“Thank you for being our valued customer. We are so grateful and hope we met your expectations”
“We know the world is full of choices. We appreciate you choosing us (Brand or PRoduct)!”
“We appreciate you being our loyal (repeat) customer”
“We value your business—THANK YOU”.
“We value your trust and confidence in us and sincerely appreciate you!”
“Your commitment as a customer is much appreciated.” (great for repeat customers)
“Thanks for choosing us! We truly appreciate the opportunity to support you on your health journey”
“We at [company name] genuinely (value or appreciate) your business, and we’re grateful for the trust you’ve placed in us.”
“We sincerely appreciate your business today.
“Your business means a lot, so I’ve given you a $10 discount today to show our appreciation”
“Thank you for shopping with us during this busy [special occasion] season. You have a lot of choices, and we appreciate that you chose us”
“It’s important for us to make sure our customers feel appreciated and valued. We want to make sure you’re happy. Please don’t hesitate to contact us with any concerns.”
“We appreciate your repeat purchases. Here’s a little extra gift for you... “
“Thank you for purchasing [product], we really appreciate your business/choosing us..”
“Thank you for joining the [company name] family! We value our customers and want to ensure that your experience is amazing.”
"We value your business and hope to help you achieve your skincare goals".
"We truly value you and are so grateful that you’ve allowed Del Mar Laboratories to be part of your health and wellness journey."
Thank you for considering Del Mar Laboratories for your supplement needs, Debra, it has been a pleasure! We appreciate you!

Please note that saying, "I appreciate you contacting us..." is NOT considered a value/appreciation statement as this is focused only in thanking them for their time reaching/contacting us rather than adding value or appreciating their importance to us.

PEC

While this may seem like a lot to remember, the good news is that including a value or appreciation statement in your transactions will replace PEC. While we still encourage you to make a personal emotional connection and chat with your customer - we think that verbalizing how much we VALUE or APPRECIATE them should take precedence, therefore it will be required in every transaction.

PEC will remain on the QA as a bonus. This means you can gain EXTRA points by also practicing PEC during your customer interactions.