LL - TSM GFAS Downsell Flow

The week of July 22nd will see a split test to a small audience with some downsells. Nothing has changed in terms of product or pricing for the upsells or the GFAS checkout page. What is new, is if they say no to the upsell, they can get it in payments instead of 1 price. 

As of July 8, 2020 - this is the new permanent flow for GFAS.

GFAS still 67 w/ Soc trial @ 97/mo. 

Upsell 1 still Unbk 147 - new downsell is delayed payment = unbk at 0 today, then they pay the $147 in 7 days. 

Upsell 2 still Lust 197 - new downsell is lust in 2 payments = 98.50 today, then 98.50 in 30 days

Upsell 3 is still Fearless for 297 - new downsell is Fearless at 50% off = $148.50 today

If someone takes Upsell 1, yes they can cancel before they are billed in 7 days. Remove Unbk access if cancelled. 

If someone takes upsell 2 and after that first payment they want a refund - Stop the 2nd payment from being processed and first offer to either let them keep access to the program for the payment they’ve already made or exchange it for a different program.